Marketing and Technology - About MTG page

MISSION

The Marketing & Technology Group builds strong vertical communities by delivering compelling content via the most appropriate media. We provide advertisers in our industries with the only truly integrated marketing option. We engage the industry in print, in person, and online, and deliver measurable ROI to advertisers.

OUR BRANDS

The Marketing & Technology Group is a Chicago-based business-to-business media company with a history of leadership. Intent on setting itself apart, it leads the industries it serves with the latest on-time, on-target media products. The Marketing & Technology Group continues to fulfill its goal of delivering significant and measurable value to its readers and advertisers.

The $100 billion dollar red meat industry turns to Meatingplace everyday for the news and the story behind the story. Meatingplace In Print, Online and In Person provide the ideal platforms for processors to get the information they want, when they want it, and in the format they desire. Three platforms, one mission: Value You Can Measure.

Meatingplace In Print - the only magazine exclusively focused on the red meat processing industry
Meatingplace Online - where red meat processors get their daily news and “how to” technical information
Events - educational seminars for red meat processors

Developing great content has always been our hallmark, but how the content is deployed has helped position Meatingplace as the undisputed leader in all media platforms. Two years ago, we made the bold move of relocating tactical content, such as news, technical articles and new products out of print and on to the Web, allowing the magazine to be feature driven and strategic in its editorial approach. Members of Meatingplace online frequent the site for twice daily news reports, “how-to” technical articles and new products. Our hands-on educational seminars give processors an opportunity to explore a topic in depth with a high degree of interactivity.

READ MORE: POULTRY AWARDS

Now entering its fifteenth year, the Spanish language CarneTec brand is synonymous with technical information in Latin America. The CarneTec print supplier directory is published annually, while processors regularly visit the online community of CarneTec.com for news, new products and technical information. New for 2008 is Instituto CarneTec, a series of educational seminars conducted in various locations in Mexico. Advertisers now have three avenues to the $96 million Latin American red meat and poultry processing industry and one mission: Value You Can Measure.

CarneTec.com - where Latin American red meat and poultry processors get their news and “how to “ technical information
CarneTec - the annual print directory for Latin American processors
Instituto CarneTec - “hands on” continuing education for Latin American processors